Marketing Management teaches you everything on the topic thoroughly from scratch so you can achieve a professional certificate for free to showcase your achievement in professional life. This Marketing Management is a comprehensive, instructor-guided course, designed to provide a detailed understanding of the nature of the related sector and your key roles within it. To become successful in your profession, you must have a specific set of skills to succeed in today’s competitive world. In this in-depth training course, you will develop the most in-demand skills to kickstart your career, as well as upgrade your existing knowledge & skills. The training materials of this course are available online for you to learn at your own pace and fast-track your career with ease.

• Accredited by CPD
• Instant e-certificate
• Fully online, interactive course with audio voiceover

• Self-paced learning and laptop, tablet, smartphone-friendly
• 24/7 Learning Assistance
• Discounts on bulk purchases

Sneak Peek

Who should take the course

Anyone with a knack for learning new skills can take this Marketing Management. While this comprehensive training is popular for preparing people for job opportunities in the relevant fields, it also helps to advance your career for promotions.

Certification

Once you’ve successfully completed your course, you will immediately be sent a digital certificate. All of our courses are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Accreditation

All of our courses, including this Marketing Management, are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field.

Course Curriculum

The detailed curriculum outline of our Marketing Management is as follows: Marketing Management Module 01: Basics of Marketing

• Basics of Marketing

Module 02: The Marketing Process

• The Marketing Process

Module 03: Strategic Marketing

• Strategic Marketing

Module 04: Marketing Environment

• Marketing Environment

Module 05: Market Segmentations

• Market Segmentations

Module 06: Consumer Buying Behaviour

• Consumer Buying Behaviour

Module 07: Business Markets and Buying Behaviour

• Business Markets and Buying Behaviour

Module 08: Marketing Research

• Marketing Research

Module 09: Product Strategy

• Product Strategy

Module 10: Branding Strategy

• Branding Strategy

Module 11: Product Life Cycle

• Product Life Cycle

Module 12: Pricing Strategy

• Pricing Strategy

Module 13: Marketing Channels

• Marketing Channels

Module 14: Integrated Marketing Communications

• Integrated Marketing Communications

Module 15: Advertising and Sales Promotion

• Advertising and Sales Promotion

Module 16: Personal Selling and Public Relations

• Personal Selling and Public Relations

Module 17: Direct and Digital Marketing

• Direct and Digital Marketing